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Comparison of the nutrient profiling schemes of the EU Pledge and the World Health Organization regional office for Europe
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Comparison of the nutrient profiling schemes of the EU Pledge and the World Health Organization regional office for Europe

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Reducing the marketing of foods high in energy, certain fats, sugar, or salt to children is a key area for action in the EU Action Plan on Childhood Obesity 2014-2020. Nutrient profiling can be used as a tool to define food and drink products eligible for marketing to children. This report compares the nutrient profile model recently developed by WHO Europe with the voluntary industry-devised EU Pledge, both intended to restrict food and drink advertising to children. Applying the WHO Europe model instead of the EU Pledge would likely result in fewer products being eligible for advertising to children.
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ISSN 1831-9424
ISBN 978-92-79-61088-2
DOI 10.2787/24358
Katalognummer LA-NA-28-063-EN-N
ISSN 1018-5593
ISBN 978-92-79-61087-5
DOI 10.2787/87440
Katalognummer LA-NA-28-063-EN-C
PDF
ISSN 1831-9424 ISBN 978-92-79-61088-2 DOI 10.2787/24358 Katalognummer LA-NA-28-063-EN-N
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ISSN 1018-5593 ISBN 978-92-79-61087-5 DOI 10.2787/87440 Katalognummer LA-NA-28-063-EN-C
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