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Preklicano05/01/2018
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Danes15/10/2026
Nastavitveni pripomočki
- označuje kode CPV, izpeljane iz besedila postopka
Francija-Pariz: Mlečni izdelki
Target:
— Priority target: shoppers aged between 25 and 49 years old,
— Secondary target: retailers (mass market retailing, cheese shops).
European multi-country campaign dedicated to EU PDO and PGI logos and associated dairy products a Dutch dairy PGIs and French dairy PDOs programme run under EMF and targeting 3 countries: the Netherlands, Germany and France.
Duration in months: 24.
Keywords: PDO, PGI, cheese, butter, cream, awareness, EU quality schemes, meaning, consumption,
France,Germany, the Netherlands.
Context: The EU barometer study no440 (January 2016) proved that EU consumers still have very lowawareness levels on EU PDO and PGI labels and an even worse understanding of what these quality schemesmean. As a result, these labels cannot fulfil their role as a strategic marker for consumers as they make theirpurchasing choices. This programme will be carried out from 2018 to 2019 by CNIEL and NZO/Zuivelstichting for Dutch dairy PGIs and French dairy PDOs.
Vsebina, objavljena na tej strani, je mišljena zgolj kot dodatna storitev in nima pravnega učinka. Institucije Unije za njeno vsebino ne prevzemajo nobene odgovornosti. Uradne različice zadevnih obvestil o javnih naročilih so tiste, ki so objavljene v Dopolnilu k Uradnemu listu Evropske unije in so na voljo na portalu TED. Uradna besedila so neposredno dostopna prek povezav na tej strani. Več informacij je na voljo v obvestilu o razložljivosti in odgovornosti v zvezi z javnimi naročili.