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Contratación de diseño de la creatividad y de la estrategia de una campaña de publicidad con motivo del 47 aniversario de la Constitución Española - EU tenders
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Contratación de diseño de la creatividad y de la estrategia de una campaña de publicidad con motivo del 47 aniversario de la Constitución Española

Overview
  • Published
    30/05/2025
  • Today
    24/06/2025
  • Deadline
    27/06/2025
  • Opening of tenders
    08/07/2025
Status
Published
Type of contract
Services
Subject for Renewal
No
Buyer
Junta de Contratación del Ministerio de la Presidencia, Justicia y Relaciones con las Cortes
Place of performance
NUTS code: Multiple place of performance
Location of buyer
NUTS code: ES300 Madrid
Business sector (Main CPV)
79341000 Advertising services
Total estimated contract value (excluding VAT)
144,556.66 EUR
Total final contract value (excluding VAT)
Not available
Procedure details
Tender reference number
MPR20250064
Description

Diseño de la creatividad y de la estrategia de una campaña de publicidad con motivo del 47 aniversario de la Constitución Española. Se pretende con ello poder llevar a cabo la campaña de publicidad institucional denominada 47 aniversario de la Constitución Española.

Submission Method
Electronic via:
https://contrataciondelestado.es/wps/poc?uri=deeplink:detalle_licitacion&idEvl=GqfbXn6tS3wIYE3ZiZ%2BxmQ%3D%3D
Tenders may be submitted
Electronic submission: required
https://contrataciondelestado.es/wps/poc?uri=deeplink:detalle_licitacion&idEvl=GqfbXn6tS3wIYE3ZiZ%2BxmQ%3D%3D
Information about a public contract, a framework agreement or a dynamic purchasing system (DPS)
Not available
Conditions for opening tenders (date)
08/07/2025 10:00
Place of performance
ES España
ES300 Madrid
CPV code

79341000 - Advertising services

Award method
Criterion:
Type: price
Description: Precio.
Weight (percentage, exact): 40
Criterion:
Type: quality
Description: Reducción en el plazo de ejecución.
Weight (percentage, exact): 11
Criterion:
Type: quality
Description: Identificación con el objetivo de comunicación propuesto en el briefing del Pliego de Prescripciones Técnicas.
Weight (percentage, exact): 7
Criterion:
Type: quality
Description: Planteamiento estratégico global.
Weight (percentage, exact): 8
Criterion:
Type: quality
Description: Propuesta creativa para INTERNET.
Weight (percentage, exact): 5
Criterion:
Type: quality
Description: Propuesta creativa para radio.
Weight (percentage, exact): 5
Criterion:
Type: quality
Description: Propuesta de Spot.
Weight (percentage, exact): 19
Criterion:
Type: quality
Description: Propuesta para medios gráficos y publicidad exterior.
Weight (percentage, exact): 5
Estimated value
144,556.66 EUR
Final contracted value
Not available
Award of contract
Not available
Documents
Prior information
Contract
Award
Footnote - legal notice

This content published on this page is meant purely as an additional service and has no legal effect. The Union's institutions do not assume any liability for its contents. The official versions of the relevant tendering notices are those published in the Supplement of Official Journal of the European Union and available in TED. Those official texts are directly accessible through the links embedded in this page. For more information please see Public Procurement Explainability and Liability notice.