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Management services with advertising media and media - EU tenders
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Management services with advertising media and media

Overview
  • Published
    05/06/2026
  • Deadline
    14/07/2026
  • Opening of tenders
    15/07/2026
  • Awarded
    27/08/2026
  • Today
    07/10/2026
Status
Awarded
Type of contract
Services
Subject for Renewal
No
Buyer
Consejero Delegado de la Sociedad Canaria de Fomento Económico S.A. - PROEXCA
Place of performance
NUTS code: Multiple place of performance
Location of buyer
NUTS code: ES709 Tenerife
Business sector (Main CPV)
79341200 Advertising management services
Total estimated contract value (excluding VAT)
900,000.00 EUR
Total final contract value (excluding VAT)
Not available
Procedure details
Tender reference number
P_18_26
Description

The purpose of this service is to provide the necessary support for the management, evaluation, coordination, hiring of media and monitoring of the dissemination and communication actions of Proexca, both in traditional and digital media. This includes the integral management of the advertising proposals planned together with Proexca, from their hiring to their execution, including the evaluation of results with the aim of optimizing resources and improving the professionalization of the service.

Submission Method
Electronic via:
https://contrataciondelestado.es/wps/poc?uri=deeplink:detalle_licitacion&idEvl=fKnjAQ8yIgjmnwcj%2BxbdTg%3D%3D
Tenders may be submitted
Electronic submission: required
https://contrataciondelestado.es/wps/poc?uri=deeplink:detalle_licitacion&idEvl=fKnjAQ8yIgjmnwcj%2BxbdTg%3D%3D
Information about a public contract, a framework agreement or a dynamic purchasing system (DPS)
Not available
Conditions for opening tenders (date)
15/07/2026 09:00
Place of performance
ES709 Tenerife
ES707 La Palma
ES España
ES708 Lanzarote
ES705 Gran Canaria
ES706 La Gomera
ES703 El Hierro
ES704 Fuerteventura
CPV code

79341200 - Advertising management services

79341400 - Advertising campaign services

79341000 - Advertising services

79340000 - Advertising and marketing services

72000000 - IT services: consulting, software development, Internet and support

Award method
Criterion:
Type: price
Description: Porcentaje de descuento sobre el precio de servicios de agencia del 7% sobre la contratación de espacios publicitarios y audiencia en el ámbito canario..
Weight (percentage, exact): 20
Criterion:
Type: price
Description: Porcentaje de descuento sobre el precio de servicios de agencia del 7% sobre la contratación de espacios publicitarios y audiencia en el ámbito internacional..
Weight (percentage, exact): 20
Criterion:
Type: price
Description: Porcentaje de descuento sobre el precio de servicios de agencia del 7% sobre la contratación de espacios publicitarios y audiencia en el ámbito nacional (excepto Canarias).
Weight (percentage, exact): 25
Criterion:
Type: price
Description: Porcentaje de descuento sobre tarifas audiencia Canarias medio prensa digital y prensa impresa .
Weight (percentage, exact): 10
Criterion:
Type: price
Description: Porcentaje de descuento sobre tarifas audiencia Canarias medio radio.
Weight (percentage, exact): 10
Criterion:
Type: price
Description: Porcentaje de descuento sobre tarifas audiencia Canarias medio televisión.
Weight (percentage, exact): 10
Criterion:
Type: price
Description: Precio unitario ofertado cada servicio solicitado de evaluación de retorno de inversión de propuestas publicitarias .
Weight (percentage, exact): 5
Estimated value
900,000.00 EUR
Final contracted value
Not available
Award of contract
Official name: BC Exclusivas de Publicidad, S.L.
Postal address:
Town: Santa Cruz de Tenerife
Postal code: 38001
Country:
Documents
Prior information
Contract
Award
Footnote - legal notice

This content published on this page is meant purely as an additional service and has no legal effect. The Union's institutions do not assume any liability for its contents. The official versions of the relevant tendering notices are those published in the Supplement of Official Journal of the European Union and available in TED. Those official texts are directly accessible through the links embedded in this page. For more information please see Public Procurement Explainability and Liability notice.