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EE-Tallinn: advertising and marketing services - EU tenders
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EE-Tallinn: advertising and marketing services

Overview
  • Awarded
    07/02/2011
  • Today
    10/06/2026
Status
Awarded
Type of contract
Services
Subject for Renewal
No
Buyer
Not available
Place of performance
NUTS code: EE Eesti
Location of buyer
NUTS code: Not available
Business sector (Main CPV)
79340000 Advertising and marketing services
Total estimated contract value (excluding VAT)
8,628,072.55
Total final contract value (excluding VAT)
Not available
Procedure details
Tender reference number
HKL100124
Description

The purpose of this public procurement is to find full-service media agencies (i.e. agencies which themselves provide, without subcontracting, at least the following media agency services: project management, development of media strategies, development of media plans, purchase and brokering of media space/time, consumer and market analysis) for the execution of the following works and related activities that are the subject of public procurement on all of the contracting authority’s target markets, including but not limited to (i.e. the list is not exhaustive): Estonia, Latvia, Lithuania, Finland, Russia, Sweden, Germany, Norway, Great Britain: (hereinafter referred to as “work”):
1. Media consultation of the contracting authority;
2. Developing the media strategies of the contracting authority;
3. Development of the contracting authority’s media plans;
The negotiation of media outlets and the conclusion of media contracts to meet the contracting authority’s advertising needs;
5. purchase and brokering of media space/time for the Contracting Authority;
6. The delivery of the contracting authority’s promotional material to the media;
7. Control of the contracting authority’s media activities;
8. Services arising from the procuring entity’s advertising needs, other than those specified in this procurement, which are necessary to achieve the purpose of the procurement;
9. A consumer and market analysis and an in-depth analysis of the success of campaigns (including at least the choice of campaign channels, target audience occupancy rates, design and slogan workability among the target group, where possible important characteristics of the target group, justification of differences in viewability during the campaign period, recommendations for subsequent similar campaigns);
Collection (advertising, opinion articles) of campaign 10 (including photographs of outdoor media) and archiving.
According to the scheme, this is an international public contract resulting in a framework agreement with up to 3 successful tenderers.

Submission Method
Not available
Tenders may be submitted
Not applicable
Information about a public contract, a framework agreement or a dynamic purchasing system (DPS)
The procurement involves the establishment of a framework agreement
Conditions for opening tenders (date)
Not available
Place of performance
EE Eesti
CPV code

79340000 - Advertising and marketing services

79341000 - Advertising services

Award method
The most economic tender
Estimated value
8,628,072.55
Final contracted value
Not available
Award of contract
Not available
Documents
Prior information
Contract
Award
Footnote - legal notice

This content published on this page is meant purely as an additional service and has no legal effect. The Union's institutions do not assume any liability for its contents. The official versions of the relevant tendering notices are those published in the Supplement of Official Journal of the European Union and available in TED. Those official texts are directly accessible through the links embedded in this page. For more information please see Public Procurement Explainability and Liability notice.