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Open competitive tender for the selection of the implementing body of the programme for information and promotion of agricultural products in the third Countries named “Red Gold from Europe. Excellence in EU Preserved Tomatoes” – Acronimo “EU RED GOLD UK” – in the United Kingdom. - EU tenders
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- indicates CPV codes deduced from the text of the procedure

Open competitive tender for the selection of the implementing body of the programme for information and promotion of agricultural products in the third Countries named “Red Gold from Europe. Excellence in EU Preserved Tomatoes” – Acronimo “EU RED GOLD UK” – in the United Kingdom.

Overview
  • Published
    03/12/2024
  • Deadline
    23/12/2024
  • Opening of tenders
    30/12/2024
  • Awarded
    31/12/2024
  • Today
    19/01/2025
Status
Awarded
Type of contract
Services
Subject for Renewal
No
Buyer
ANICAV – Associazione Nazionale Industriali Conserve Alimentari Vegetali
Place of performance
NUTS code: Multiple place of performance
Location of buyer
NUTS code: ITF33 Napoli
Business sector (Main CPV)
79416000 Public relations services
Total estimated contract value (excluding VAT)
1,043,934.43 EUR
Total final contract value (excluding VAT)
1,027,500.00 EUR
Procedure details
Tender reference number
LOT - 0001
Description

The object of the tender is the implementation of a triennial information and promotion campaign in the United Kingdom, from the start of the contract until its end, in line with the objectives, methods and expected results of Community policy. The Contractor shall implement and manage the following activities, identifying the best strategic solutions: Permanent public relations/press office activities and organisation of micro press events Integration of the website with extension .co.uk, updating, content creation, maintenance and SEO strategy Social media set-up and management, production of contents and community management Advertising (Google Display Ads and social media advertising) Communication tools and materials (YouTube videos and below the line communication tools) Participation in international trade fairs Organisation of educational tours POS promotions Updating / adaptation of secondary communication messages and adaptation of communication materials For further details consult the Technical Specifications.

Submission Method
Not available
Tenders may be submitted
Electronic submission: eu.europa.publications.PublicProcurement.electronic.submission.not-allowed
sen-info
Information about a public contract, a framework agreement or a dynamic purchasing system (DPS)
Not available
Conditions for opening tenders (date)
30/12/2024 12:00
Place of performance
ITF33 Napoli
UKI31 Camden and City of London
United Kingdom
IT Italia
CPV code

79416000 - Public relations services

79300000 - Market and economic research; polling and statistics CVP code deduced from the text of the procedure AI-generated

79340000 - Advertising and marketing services CVP code deduced from the text of the procedure AI-generated

Award method
Il prezzo non è il solo criterio di aggiudicazione e tutti i criteri sono indicati solo nei documenti di gara disponibili all'indirizzo www.anicav.it
Estimated value
1,043,934.43 EUR
Final contracted value
1,027,500.00 EUR
Award of contract
Official name: UNIVERSAL MARKETING SRL
Postal address:
Town: ROMA
Postal code: 00155
Country:
Documents
Prior information
Contract
Award
Footnote - legal notice

This content published on this page is meant purely as an additional service and has no legal effect. The Union's institutions do not assume any liability for its contents. The official versions of the relevant tendering notices are those published in the Supplement of Official Journal of the European Union and available in TED. Those official texts are directly accessible through the links embedded in this page. For more information please see Public Procurement Explainability and Liability notice.