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Marketing Mix Modeling for AO Luck - EU tenders
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  • Published
    19/11/2024
  • Deadline
    20/12/2024
  • Opening of tenders
    21/12/2024
  • Today
    12/06/2025
Status
Submission closed
Type of contract
Services
Subject for Renewal
Yes
Buyer
AB Svenska Spel
Place of performance
NUTS code: anyw-eea
Location of buyer
NUTS code: SE110 Stockholms län
Business sector (Main CPV)
79300000 Market and economic research; polling and statistics
Total estimated contract value (excluding VAT)
6,000,000.00 SEK
Total final contract value (excluding VAT)
Not available
Tender reference number
2024-01541
Description

Svenska Spel is looking for one (1) expert in Marketing Mix Modelling (MMM), which by providing high-quality consulting services, a robust model and a user-friendly user interface can help us analyze and optimize our media mix, both in terms of stores and digital channels. By identifying and understanding the relationships between different marketing efforts, we want to maximize our efficiency and ensure that each investment delivers the best possible results. Text automatically translated in your browsing language Automatically translated

Submission Method
Electronic via:
https://tendsign.com/doc.aspx?MeFormsNoticeId=37497&GoTo=Tender
Tenders may be submitted
Electronic submission: required
https://tendsign.com/doc.aspx?MeFormsNoticeId=37497&GoTo=Tender
Information about a public contract, a framework agreement or a dynamic purchasing system (DPS)
Not available
Conditions for opening tenders (date)
21/12/2024 00:01
Place of performance
Award method
Not available
Estimated value
6,000,000.00 SEK
Final contracted value
Not available
Award of contract
Not available
Prior information
Contract
Award
Footnote - legal notice

This content published on this page is meant purely as an additional service and has no legal effect. The Union's institutions do not assume any liability for its contents. The official versions of the relevant tendering notices are those published in the Supplement of Official Journal of the European Union and available in TED. Those official texts are directly accessible through the links embedded in this page. For more information please see Public Procurement Explainability and Liability notice.