Publications Office of the EU
Campaign "Cheeses from us" - Public Procurement procedure view
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Campaign "Cheeses from us" Text automatically translated in your browsing language Automatically translated

Overview
  • Published
    25/11/2024
  • Today
    03/12/2024
  • Deadline
    15/01/2025
Status
Published
Type of contract
Services
Subject for Renewal
No
Buyer
VZW Vlaams Centrum voor Agro- en Visserijmarketing
Place of performance
NUTS code: Multiple place of performance
Location of buyer
NUTS code: BE100 Arr. de Bruxelles-Capitale/Arr. Brussel-Hoofdstad
Business sector (Main CPV)
79340000 Advertising and marketing services
Total estimated contract value (excluding VAT)
800,000.00 EUR
Total final contract value (excluding VAT)
Not available
Procedure details
Tender reference number
VLAM/2024/09
Description

Design and development of a campaign for "cheeses from our side" in Flanders. With this campaign, we want to ensure that consumers think about and choose cheeses of local origin more quickly when buying cheese. We focus on well-to-do cheese buyers between the ages of 25 and 54. The campaign has an estimated duration of 4 years and we have an estimated annual amount of 1,200,000 euros (including VAT) available. This amount is the total available budget for the entire campaign, including concept costs, fee, production costs, media space... Text automatically translated in your browsing language Automatically translated

Submission Method
Electronic via:
https://www.publicprocurement.be/supplier/enterprises/0/tendering-workspaces/publication-workspace-detail/83a04f6b-822e-410c-a67b-b197bf5c4b2b/general
Tenders may be submitted
Electronic submission: required
https://www.publicprocurement.be/supplier/enterprises/0/tendering-workspaces/publication-workspace-detail/83a04f6b-822e-410c-a67b-b197bf5c4b2b/general
Information about a public contract, a framework agreement or a dynamic purchasing system (DPS)
Not available
Conditions for opening tenders (date)
Not available
Place of performance
BE Belgique/Belgiƫ
anyw-cou
CPV code

79340000 - Advertising and marketing services

15500000 - Dairy products CVP code deduced from the text of the procedure AI-generated

15000000 - Food, beverages, tobacco and related products CVP code deduced from the text of the procedure AI-generated

15540000 - Cheese products CVP code deduced from the text of the procedure AI-generated

Award method
Criterion:
Type: price
Description: Financiƫle voorwaarden
Weight (percentage, exact):
Criterion:
Type: quality
Description: strategische aanpak: rationaliteit van de globale aanpak en antwoord op de briefing
Weight (percentage, exact):
Criterion:
Type: quality
Description: creatieve benadering: o.a. originaliteit van de voorstellen
Weight (percentage, exact):
Criterion:
Type: quality
Description: tactische benadering: haalbaarheid van de realisatie(s) en beoogde impact
Weight (percentage, exact):
Estimated value
800,000.00 EUR
Final contracted value
Not available
Award of contract
Not available
Documents
Prior information
Contract
Award
Footnote - legal notice

This content published on this page is meant purely as an additional service and has no legal effect. The Union's institutions do not assume any liability for its contents. The official versions of the relevant tendering notices are those published in the Supplement of Official Journal of the European Union and available in TED. Those official texts are directly accessible through the links embedded in this page. For more information please see Public Procurement Explainability and Liability notice.