Judgment of the Court (First Chamber) of 25 March 2010.$

Judgment of the Court (First Chamber) of 25 March 2010.#Die BergSpechte Outdoor Reisen und Alpinschule Edi Koblmüller GmbH v Günther Guni and trekking.at Reisen GmbH.#Reference for a preliminary ruling: Oberster Gerichtshof - Austria.#Trade marks - Internet - Keyword advertising - Display, on the basis of keywords which are identical with or similar to trade marks, of links to sites of competitors of the proprietors of those trade marks - Directive 89/104/EEC - Article 5(1).#Case C-278/08.